Spotify Enters Fitness

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(AsiaGameHub) –   Spotify is introducing fitness content to its application, providing users with a new Fitness hub for workout videos, wellness creators, curated playlists, and Peloton sessions.

Good to Know

  • Both free and Premium users can access a selection of workout content from creators.
  • Spotify Premium subscribers in certain markets receive access to over 1,400 Peloton classes without advertisements.
  • The workouts encompass strength training, cardio, yoga, meditation, running, pilates, and other categories.

Peloton And Wellness Creators Join The App

For years, Spotify has expanded beyond music to include podcasts, audiobooks, video, and physical books. Its latest move aims to integrate workout music directly with exercise routines.

The new content is accessible via the Fitness hub or by searching for “fitness” within Spotify. The classes and playlists are compatible with mobile, desktop, and TV applications.

This launch features creators like Yoga with Kassandra, Caitlin K’eli Yoga, Sweaty Studio, Chloe Ting, Pilates Body by Raven, Abi Mills Wellness, and Sophiereidfit. Their offerings combine music with guided video instruction.

Peloton contributes the most extensive catalog to this initiative. In select markets, Spotify Premium users can stream more than 1,400 on-demand classes led by Peloton instructors, with no requirement for Peloton hardware. These ad-free sessions cover strength, cardio, yoga, meditation, and running.

While most workouts are in English, some are available in Spanish and German. Workouts can also be downloaded for offline use.

Spotify noted that fitness already has a significant presence on its platform. Close to 70% of Premium subscribers exercise monthly, and users have built more than 150 million fitness-themed playlists.

The company did not disclose the terms of its agreement with Peloton. Creators can utilize Spotify’s monetization features, such as the Spotify Partner Program. Spotify might also experiment with additional paid fitness features in the future.

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