Moomoo Targets 3.4 Million NYC Commuters with ‘Trade Smart’ OOH Campaign Ahead of Q4 Earnings Season

JERSEY CITY, N.J., Dec. 01, 2025 — Moomoo, a prominent global trading platform serving 28 million users worldwide, has launched a strategic out-of-home (OOH) advertising initiative across New York City for the Q4 earnings season. Active from October 14 to December 13, the campaign utilizes conspicuous digital displays at the World Trade Center (WTC) station and onboard train advertisements. It aims to directly reach an estimated 3.4 million daily commuters, primarily white-collar professionals from New York and New Jersey who spend over 30 minutes each day on public transit.

This campaign underscores Moomoo’s dedication to a customer-centric, data-led approach within the U.S., forming a crucial part of a wider multi-channel engagement strategy intended to draw in and equip traders, from those with moderate experience to highly seasoned professionals.

The campaign’s creative direction transcends typical platform features, instead utilizing industry knowledge and familiar situations to foster more intelligent trading practices. Kit Guerra, Moomoo’s Brand Marketing Lead, commented, “Trade Smart was developed to transform perspectives on investing, employing relatable, clever creative that distinguishes between intelligent and less effective trading methods that traders immediately identify. Coupled with deliberate placements in locations where commuters spend significant time, the campaign transforms daily routines into impactful reminders of Moomoo’s data-driven advantage.”

Equipping Traders with Advanced Functionality

The campaign showcases essential Moomoo functionalities crafted to provide traders with a distinct competitive advantage:

• Track Smart Money: Obtain valuable perspectives from leading strategies by observing and adopting the methods of prominent investors and entities such as Berkshire Hathaway, ARK Investment, and Soros Capital.
• Complimentary Level 2 Market Data: Secure a competitive edge with no-cost Level 2 market data, accessible for U.S. accounts maintaining an average value of $100+ over 30 days. This encompasses 60 bid/ask levels and adaptable tools for pinpointing critical price points and market depth.
• AI Developed for Traders: Utilize powerful artificial intelligence features, including a round-the-clock chatbot that provides live quotes, thorough analysis, urgent news, and tailored services.

Early outcomes from the campaign appear favorable, indicating a rise in app downloads, greater brand recognition, and enhanced engagement across various digital platforms. Google Trends data illustrates a steady and increasing interest in Moomoo searches throughout New York and New Jersey, coupled with a significant boost in cross-channel engagement indicators, such as exposure and click-through rates from search engine marketing (SEM) and app store advertising (ASA).

“Our OOH campaign directly connects with New York commuters, furnishing them with the sophisticated tools essential for more intelligent and assured trading,” stated Neil McDonald, CEO of Moomoo US. “This unequivocally showcases Moomoo’s steadfast dedication to enabling all U.S. traders via a data-centric methodology, assisting them in making educated choices within a fluctuating market.”

About Moomoo

Moomoo stands as a premier global investment and trading platform, committed to equipping investors with accessible tools, comprehensive data, and actionable insights. Our platform is engineered to supply vital information and technology, allowing users to execute better-informed investment choices. Featuring sophisticated charting utilities and professional-grade analytical capabilities, Moomoo progresses in tandem with its users, cultivating a vibrant community where investors can exchange knowledge, acquire new skills, and advance collectively.

Established in the U.S., Moomoo extends its operations globally, catering to investors across nations including the US, Singapore, Australia, Japan, Canada, and Malaysia. As a subsidiary of Futu Holdings (FUTU), listed on Nasdaq, we are proud of our position as a worldwide strategic ally of the Nasdaq, having garnered numerous international honors from esteemed industry frontrunners like Benzinga and Fintech Breakthrough. Moomoo has additionally secured several awards in the U.S., Singapore, and Australia for its inventive and comprehensive investment philosophy.

For further details, kindly visit Moomoo’s official website at or feel free to contact us via email at .

Accompanying photographs for this announcement can be found at: