WEBUY GLOBAL LTD. Expands Further in Indonesia with Launch of New Surabaya Travel Retail Outlet

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Singapore, Dec. 16, 2025 — WEBUY GLOBAL LTD. (Nasdaq: WBUY) today announced the launch of a new travel retail outlet in Surabaya, Indonesia. The location held its grand opening on November 28, 2025, marking an expansion of the Company’s successful Indonesia travel retail footprint following the rollout of its Jakarta operations.

The Surabaya outlet is built on the Company’s existing retail-focused travel model used in Jakarta, designed to support localized customer engagement and in-person consultations alongside its digital travel platform. The Company views the Surabaya opening as a step toward growing its presence in key Indonesian metropolitan areas.

The Company’s Indonesia travel business has recorded notable year-over-year growth, with total sales increasing by approximately 200% compared to the prior year. Additionally, the division achieved its highest monthly sales figure to date in November 2025. Management attributes this performance to rising consumer demand and the ongoing rollout of its retail-plus-digital operational approach in the Indonesian market.

The Surabaya outlet offers a range of international travel products, including customized China itineraries, Europe tours, and global travel packages tailored to leisure travelers, family trips, Muslim-friendly options, and seasonal offerings. It serves as a local service hub for customer consultations, travel planning, and brand engagement.

As part of its brand-building efforts in Indonesia, the Company has appointed Paramitha Russady, an Indonesian public figure, as a brand ambassador to boost local market awareness and outreach initiatives.

“The combination of digital capabilities, localized community operations, and AI-enabled technology applications is core to our operational strategy,” said Vincent Xue Bin, CEO of Webuy Global Ltd. “Our Jakarta experience has informed the continued refinement of this model, and the Surabaya opening represents another application of that approach in a key Indonesian market.”

Indonesia is a sizable outbound travel market in Southeast Asia, supported by its large population and growing middle-income consumer base. Building on its Jakarta and Surabaya operations, the Company plans to continue evaluating expansion opportunities in other major Indonesian cities, including Medan and Bandung. It intends to pursue this growth using a repeatable operational framework that integrates digital customer acquisition, strategically placed retail outlets, and technology-enabled operational tools. Management believes this approach supports the Company’s goal of achieving sustainable long-term growth in its Indonesia travel business.

About WEBUY GLOBAL LTD.

WEBUY GLOBAL LTD. (Nasdaq: WBUY) is a technology-driven platform transforming social commerce and travel services across Southeast Asia. The Company provides curated travel experiences, cross-border tour services, and region-wide travel solutions for customers in Indonesia, Singapore, and international markets. Webuy is focused on building an integrated travel ecosystem powered by innovation, service quality, and regional partnerships.

For more information, visit .

Forward-Looking Statements

This press release contains forward-looking statements involving risks and uncertainties, including statements about the Company’s future business plans, growth expectations, expansion strategy, and the anticipated impact of divestments. Actual results may differ materially due to market conditions, operational execution, regulatory developments, and other factors. The Company undertakes no obligation to revise forward-looking statements except as required by law.

CONTACT: Webuy Global Ltd.
Email: ir@webuy.global