Kooc Media Unveils PR Services for Online Casino and Sportsbook Brands

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(SeaPRwire) –   Kooc Media has introduced a specialized PR service tailored for online casino and sportsbook brands, granting iGaming companies entry to the agency’s network of in-house publications and partner distribution channels.

This new gambling PR service enables online casinos, sportsbooks, and betting platforms to publish press releases and sponsored articles across Kooc Media’s internal news sites and hundreds of external partner outlets.

“The iGaming industry operates at a rapid pace, and operators require PR that can keep stride,” stated Michelle De Gouveia from Kooc Media. “We’ve developed a distribution network capable of getting coverage live on the same day, with guaranteed placements instead of merely pitching and hoping.”

What the Service Includes

Kooc Media manages multiple in-house news brands, such as Blockonomi, CoinCentral, MoneyCheck, Parameter, Beanstalk, and Computing. These platforms are indexed by Google News, ensuring articles appear in search results promptly.

The gambling PR packages include:

  • Press release writing and editing
  • Publication across Kooc Media’s in-house sites
  • Distribution to partner websites and syndicated outlets
  • Homepage placements on selected publications
  • Full reporting with live links to every placement

For larger-scale campaigns, distribution can reach major financial news networks, with placements featured on platforms like Business Insider, Bloomberg, Benzinga, and MarketWatch.

Why iGaming Brands Need Specialist PR

Online gambling companies frequently face challenges in securing media coverage via traditional PR channels. Numerous mainstream publications decline gambling-related content, and agencies lacking industry experience may fail to grasp the compliance requirements.

Since 2017, Kooc Media has collaborated with crypto and fintech brands and already provides crypto PR services for token launches and Web3 projects. The iGaming service utilizes the same distribution infrastructure but features packages crafted specifically for casino and sportsbook operators.

“As we own our own publications, we can guarantee placements instead of simply sending pitches to journalists who might or might not respond,” De Gouveia added. “For iGaming brands requiring coverage for a new launch or promotion, that reliability is crucial.”

Same-Day Distribution

One key feature highlighted by Kooc Media is speed. Press releases submitted in the morning can go live across multiple publications on the same day. This is beneficial for time-sensitive announcements, including new game launches, partnership agreements, or regulatory approvals.

The agency manages all content creation in-house, allowing brands without their own marketing teams to still conduct PR campaigns. Clients provide the key details, and Kooc Media’s editorial team drafts the release, manages distribution, and delivers a report outlining where coverage was published.

Kooc Media’s gambling PR packages are currently available via the company’s website at https://kooc.co.uk.

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Category: Top News, Daily News

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